Viasat Commercial Aviation Blog

Arconics Chief Commercial Officer speaking at the APEX Middle East Conference

Meet Arconics at the APEX Middle East Conference where aviation's top trendsetters are meeting in Abu Dhabi this 24th & 25th March for a one-of-a- kind industry experience at the APEX Middle East Conference. This can't-miss event will feature exclusive access to aviation industry's most influential players as they discuss strategies, examine the future of air travel and share insights on how they've increased business while infusing luxury into the passenger experience.

Join Arconics Chief Commercial Officer, Fergal Murray for a session on Wireless Streaming and Connected Aircraft Capabilities which includes overview of the current market landscape and outlook for wireless IFE. Also presented are data sources, various approaches to feature the technology and business models.

Following the overview will be an in-depth case study on Alaska Airline’s new Beyond Entertainment product. Late last year, Alaska Airlines launched an inflight wireless entertainment product that delivers entertainment to passengers own devices without connectivity onboard. This case study will outline the challenges in launching this new product from a technology perspective and detail the benefits realized for the airline.
The session will conclude with a panel session featuring key wireless inflight entertainment players. The BYOD approach enables engagement and interactivity with passengers by offering new ways to connect and share content. Take a look at what is involved with delivering an IFE solution including security and rights management, certifications, the numerous design considerations, technical hurdles and more.

Moving from the connected passenger to the connected plane to the connected fleet. Connected Aircraft Capabilities session with discussion on how airlines will leverage broadband connectivity to move from passenger connectivity, to flight attendant and pilot applications, to connected aircraft components to connecting an entire fleet of aircraft to improve operational efficiencies.

For conference details please go to APEX Middle East Conference website. You not only get the opportunity to network with top decision-makers in our industry, but also take part in an exclusive behind-the-scenes tour of Etihad Airway's Innovation Centre. You will not want to miss this!

Looking forward to see you there!

arconics team